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Optimize performance across your dealership

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Help maximize profit in any market

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Take control of your revenue potential

Comprehensive dealership development. Highly effective products. Award-winning training. Optimized profit participation.

Automotive retail is changing fast. Shifting markets, evolving technologies, and the rise of digital are transforming the car buying experience. That’s why having an innovative partner is so critical. One that can continually reinvent their products, training, and participation to help you evolve with your customers. Our teams have extensive automotive retail experience, so we understand your challenges. And our leading technology is driven by understanding real dealership needs. Ensuring digital solutions that help deliver profit for you and loyalty from your customers. So you can exceed your performance goals today while building for a profitable future.

High-touch performance management

Keep your business growing with hands-on support and future-forward performance development. To meet your goals, our experts become an extension of your dealership team. We work directly with you to set performance standards and help you make the most of every transaction. Our proven processes, digital tools, and metrics help keep your dealership on track today and tomorrow.

  • Recruiting support
  • Hybrid menu approach
  • Performance development program
  • “Score-a-Deal” meetings
  • Formal and 1-on-1 training
  • Process development

Products & Services

F&I Products

Profit Participation

Automotive Training Academy

Digital Retailing Solutions

Virtual Learning Platform

Latest Insights
eBook
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Automotive

2024 Assurant US EV Consumer Study

Today, the EV market is in flux as demand falls short of ambitious industry expectations. But dealership inventory — and revenue opportunities — are s...

Get the ebook

Dealers are Real Relationship Experts

Why partner with Assurant Dealer Services?

See What a Transformational Partner Can Do

We help your business grow decade after decade. With comprehensive dealership development, highly effective products, award-winning training, and the right participation model for you. So you can turn innovation into profit with solutions that provide better insights, digital tools, and an improved customer experience. Plus, you get the transparent reporting, clear metrics, and training to help you to maintain compliance and efficiency. All from the total automotive performance partner that helps you thrive in a complex and constantly evolving industry.

Talk to an Expert

APEX by Assurant: Explore our Developer Portal

Take customer relationships and dealership revenue to new heights.

Use our APIs, widgets or microsites to quickly and easily embed our capabilities into your dealership offerings. APEX by Assurant is the only platform that offers seamlessly integrated solutions for your dealership across the entire customer lifecycle. The result? Opportunities to grow relationships and revenue.

 



APEX for Auto

What Dealerships Say About Assurant

“The people really make a difference for us. We are on the left side of the page in the 20 Group Composite because of our relationship with Assurant Resource Automotive.”


- Mark Normandin, Normandin Chrysler Dodge Jeep Ram

"The Automotive Training Academy taught me to provide a customer experience that is more than just presenting products and services ... so I can continue to improve my process, my PVR and overall performance."

- Jessica M., Jim Shorkey Auto Group

Information and Addendum for Gramm-Leach-Bliley Act (GLBA) Safeguards Rule

Learn More

Latest Automotive Insights from Assurant

eBook
a cd case with a picture of a man and a woman on it

Automotive

2024 Assurant US EV Consumer Study

Today, the EV market is in flux as demand falls short of ambitious industry expectations. But dealership inventory — and revenue opportunities — are still growing. Those that prepare now stand to gain significant profits.

Get the ebook
Article
a group of people in a car

Automotive

Discover a Certified Pre-Owned Program that Helps Maximize Dealer’s Profit Potential

Used-car buyers in today’s inflationary market are seeking more value, more quality, and more overall satisfaction from their purchase. Dealers need to respond by providing more attractive offers that set their business apart from the competition.

Read Article
Webinar
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Automotive

Cultivating the EV Mindset: A Roundtable on Supporting the EV Shift

Gain valuable insights that can help you empower your customers to overcome EV challenges and inspire your team to embrace the electric future with confidence.

Watch Webinar